1680 is a professional practice that gives expert advice in the particular fields of Public Relations and Strategic Marketing: positioning, branding, and imaging. High-profile personalities, Tribal governments and Native enterprises, non-profit organizations, and entrepreneurs, alike, continue to benefit from the expertise of our consultancy.
We have developed a significantly powerful network of diversified relationships world wide – from the heart of Indian Country to Los Angeles, New York, Boston, Shanghai, London, Dubai and beyond – all strategically imbedded throughout the fabric of both the public and private sectors. Through this end, we are able to effectively build bridges and in-roads to those individuals, corporate entities, and industry leaders who are positioned to enable our clients to fulfill their agenda. We call this "relationship equity." Coupled with the depth of our expertise, it is the most important tool at your exclusive disposal, your own "ace-in-the-hole" in the game of big business.
Some have described us as working behind-the-scenes :: actually, we move them™
You have already seen the hallmarks of our success in the global arena. Our creative designs have graced the covers of top magazines, while our custom-created ground campaigns have established our clients' brand recognition and ensured positive visibility of their agenda – all seemingly overnight.
While our Creative team focuses on communications strategy and the full range of advertising services, we are able to offer revolutionary communications solutions by working seamlessly with 1680's other divisions. Our combination of premier design and advertising talent utilizes all media: broadcast, video, virtual environment/web site application, print, packaging, and environmental.
Housed in the "Bullpen" of our offices on the main lot of Albuquerque Studios, 1680's Social Media Department is the big gun strapped to the side of our PR firm.
Think of it as the bad boy in school...the guy who breaks the rules and gets the girls...the one who walks with a swagger...think Presley and McQueen...
Today's global marketplace demands a street-smart, trend-setting, technologically advanced, social-savvy PR ground game – and we're the pros you want on your team when it is time to get down to business.
The old school days and ways of PR are gone. With the advent of social networking: Facebook, MySpace, YouTube, Twitter and other media platforms, marketing communications have reversed direction.
Marketing Campaigns are no longer dictated from the top of big business down. They are actually launched from the bottom – by everyday people discussing everyday things. Consumers are no longer being advertised to – they're advertising to each other – relying more on the opinions of "people just like themselves" rather than traditional media relations.
This is the ever-evolving communications environment that is the social media landscape. It's a strategic marketing revolution, and 1680 is the vanguard.
Remember: anyone can create web content – we create conversation.
Engage 1680 to augment your in-house corporate PR and Marketing departments, or to develop a whole "guerrilla" campaign from the ground up...just don't bring your girlfriend to the "Bullpen" if you want to keep her.
You've seen their works in the world's most important permanent museum and private collections, top gallery venues, and popular media. A select group of established and emerging contemporary visual artists entrust the management of their careers – and legacy – to the pros at 1680.
Tapping into its international network, 1680 Artist Management clients enjoy a global presence appearing in key venues within the mainstream fine art arena. The management team leverages the entire Agency's strength in other arts and entertainment platforms to maximize clients' visibility and create other valuable career-enhancing opportunities.
1680 Entertainment is a boutique department that was borne from one of the Agency's core philosophies: "If it doesn't exist, build it...our way."
Representing some of the brightest luminaries in the performing arts, 1680 Entertainment books clients into large-scale events and appearances, and coordinates public and private engagements and theatrical tours.
1680 Entertainment also seeks to secure endorsement, sponsorship, commercial, marketing, licensing, motion picture, television, digital, publishing, and broadcasting opportunities for clients who wish to expand and diversify their business across all media platforms.
1680 Digital Entertainment leverages the strengths of our interdisciplinary departments to provide cutting-edge, professional consultancy to companies who are entering, currently active or about to be engaged by the emerging world of digital media broadcasting: Webisodes/Webcasts, Audio/Video Podcasts, Webinars, and Wireless Device Services. Working seamlessly with its PR and Social Media Departments, 1680 Digital Entertainment provides the media muscle and technical acumen needed to aggressively launch new shows and sites – virtually ensuring our client's global visibility, and a solid ROI (Return on Investment). With over 800,000 media contacts world wide, our reach encompasses the full spectrum of outlets – from traditional international media: newspapers, magazines, and leading televised networks, to online media: blogs and RSS feeds, viral sites, electronic magazines, network television sites, websites, and beyond.
In addition to developing our clients' Total Press Package™ (TPP) which includes Wall Street press for investors, Madison Avenue press for advertisers, and technology press for peers, 1680 Digital Entertainment is strategically positioned to seek new opportunities for our clients' expansion across other entertainment platforms: music, primetime television, and feature film.
1680 Digital Entertainment's Virtual Unit Publicity team fulfills the traditional services of a dedicated Unit Publicist in the digital arena. From pre-production to post-release, we do it all:
Coordinate press interviews and "visits" to the "set"
Ensure that the design studio has necessary tools to promote the project
Create copywriting for collateral promotional materials: production notes; documentary filming/blogging, interviews with cast/crew/designers, etc.
Create additional promotional digital content to augment end-user experience and facilitate distribution via the latest flash drive technology and other evolving media avenues
An emerging boutique department, 1680 Talent continues to amass a select roster of speakers: authors, journalists, Heads of State, Chief Executives of corporations, and leaders of industry.
Headquartered on the lot of Albuquerque Studios, 1680 Motion Pictures is the inter-disciplinary response to meet the needs of clients engaging the Agency's Creative, PR, Television, Entertainment, and other Departments.
A Native-owned business, 1680 Motion Pictures is exclusively positioned to effectively liaise with Native American Tribal Leaders and Landowners to ensure the success of its film interests throughout "Indian Country." Aggressively representing a pool of visionary screenwriters, producers, and directors, the Agency leverages its international network to identify opportunities for its clients.
Housed in the "Bullpen" of our offices on the main lot of Albuquerque Studios, 1680's Social Media Department is the big gun strapped to the side of our PR firm.
Think of it as the bad boy in school...the guy who breaks the rules and gets the girls...the one who walks with a swagger...think Presley and McQueen...
Today's global marketplace demands a street-smart, trend-setting, technologically advanced, social-savvy PR ground game – and we're the pros you want on your team when it is time to get down to business.
The old school days and ways of PR are gone. With the advent of social networking: Facebook, MySpace, YouTube, Twitter and other media platforms, marketing communications have reversed direction.
Marketing Campaigns are no longer dictated from the top of big business down. They are actually launched from the bottom – by everyday people discussing everyday things. Consumers are no longer being advertised to – they're advertising to each other – relying more on the opinions of "people just like themselves" rather than traditional media relations.
This is the ever-evolving communications environment that is the social media landscape. It's a strategic marketing revolution, and 1680 is the vanguard.
Remember: anyone can create web content – we create conversation.
Engage 1680 to augment your in-house corporate PR and Marketing departments, or to develop a whole "guerrilla" campaign from the ground up...just don't bring your girlfriend to the "Bullpen" if you want to keep her.